20
AUDI CLASSIC
El Clásico is more than a football match.
It is the meeting point of two rival passions.
As official sponsor of both FC Barcelona and Real Madrid, Audi celebrated that rivalry by turning an airport runway into a canvas.
Two Audi A1s, one in Barça colours and one in Madrid colours, drove head-to-head at full speed. Their tyre marks gradually drew two footballers in motion across the asphalt.
A simple way to turn rivalry into a mark on the road.
AGENCY
DDB Spain
team
Fernando Barbella, Jaume Badia, Javier Nuñez, Silvia Cutillas, Alejandro Arriagada