The idea is to show top athletes as if they are extraordinary beings. They are special, different and distinguishable from others because they are better prepared in every sense.
We treat the New Audi A3 as if it were a top athlete. We see how its outstanding qualities enhance it naturally, distinguishing it from other automobiles, grabbing the attention of anyone who sees it.

Super: Audi A3. Extremely well prepared.

Tags: TV